CAUSE MARKETING EXAMPLES & RESOURCES - PSA Research

Dawn brand is one of many great Cause Marketing examples

Cause Marketing Examples Does Cause Marketing by

Looking for ideas for a campaign? This list of successful cause marketing examples is sure to get your creative juices flowing. We’ve included one representative example of each of the to help you envision how each might apply to your company or nonprofit.

CAUSE MARKETING EXAMPLES & RESOURCES

Awesome Pinterest Board of Cause Marketing POS Examples

Looking for ideas for a campaign? This list of successful cause marketing examples is sure to get your creative juices flowing. We’ve included one representative example of each of the to help you envision how each might apply to your company or nonprofit.

Cause Marketing Examples Cause Marketing Predictions

If you have a suggestion for an even more successful campaign to include in the cause marketing examples above, don’t hesitate to let us know.

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If product sales campaigns are my favourite types of cause related marketing examples then the pin up campaign is a close second. These campaigns are called “pin up” campaigns and basically involve a retailer asking if you want to donate $X to a charity in exchange for a paper symbol to write your name on and “pin up” around the store. Other versions include physically buying a discounted can of cat food that your pet store will give to a shelter or some other related product.Has your business ever tried cause marketing? How were the results? In this article we will give you many cause marketing examples to learn from, and use to improve your success rate the next go ‘round.After a study by Dove showed that only only 2% of women around the world would describe themselves as beautiful, Dove decided to launch the Campaign for Real Beauty to address the fact that society’s depiction of beauty in advertising had become unattainable. This well-executed cause marketing example received considerable attention and praise, raising Dove’s brand ethos with consumers and earning them droves of new customers. Since the campaign’s launch in 2004, sales have impressively increased over 60%.If you are new to cause marketing, this list of best-in-class cause marketing examples should give you a good lay of the land. Though we have chosen to use large recognizable brands for the examples, many of these strategies can be executed by small brands with great success.Has your business ever tried cause marketing? How were the results? In this article we will give you many cause marketing examples to learn from, and use to improve your success rate the next go ‘round.If you have a suggestion for an even more successful campaign to include in the cause marketing examples above, don’t hesitate to let us know.After a study by Dove showed that only only 2% of women around the world would describe themselves as beautiful, Dove decided to launch the Campaign for Real Beauty to address the fact that society’s depiction of beauty in advertising had become unattainable. This well-executed cause marketing example received considerable attention and praise, raising Dove’s brand ethos with consumers and earning them droves of new customers. Since the campaign’s launch in 2004, sales have impressively increased over 60%.Walmart and Sam’s Club have both supported the Children’s Miracle Network Hospitals for over 27 years and in the process they have managed to raise over $750 million in donations. For six weeks of the year, Walmart employees solicit donations for the cause from customers at checkout. For a dollar donation or more, consumers can put their name on a Miracle Balloon or dedicate it to a loved one. In 2012, this effective cause marketing example was calculated to raise an astonishing $122 per minute.If you are new to cause marketing, this list of best-in-class cause marketing examples should give you a good lay of the land. Though we have chosen to use large recognizable brands for the examples, many of these strategies can be executed by small brands with great success.If you have a suggestion for an even more successful campaign to include in the cause marketing examples above, don’t hesitate to let us know.After a study by Dove showed that only only 2% of women around the world would describe themselves as beautiful, Dove decided to launch the Campaign for Real Beauty to address the fact that society’s depiction of beauty in advertising had become unattainable. This well-executed cause marketing example received considerable attention and praise, raising Dove’s brand ethos with consumers and earning them droves of new customers. Since the campaign’s launch in 2004, sales have impressively increased over 60%.Walmart and Sam’s Club have both supported the Children’s Miracle Network Hospitals for over 27 years and in the process they have managed to raise over $750 million in donations. For six weeks of the year, Walmart employees solicit donations for the cause from customers at checkout. For a dollar donation or more, consumers can put their name on a Miracle Balloon or dedicate it to a loved one. In 2012, this effective cause marketing example was calculated to raise an astonishing $122 per minute.